XONARA is ready to move differently. Following the introduction of their sound and identity with their debut single “TABI,” the rising P-Pop girl group returns with “PULA”—a release that finds them taking greater creative strides while setting their sights on what comes next.
Released August 7 through 1Z Entertainment and UMG Philippines, “PULA” marks a pivotal second step for XONARA. If “TABI” was an introduction to the members and the world they hoped to build together, “PULA” is a statement of forward motion: a song about embracing change, pursuing bigger ambitions, and finding the confidence to take the next turn.
At its core, “PULA” reflects a group beginning to understand not only who they are, but also who they want to become. Rather than simply following up on the momentum of their debut, XONARA uses the single to explore a bolder side of their artistry, presenting a more assured chapter in their development as performers and musicians.
That evolution is captured through the single’s “Drive the World, PULA” campaign, which draws from road trips and car culture to frame the group’s journey. The concept becomes a fitting metaphor for XONARA’s own trajectory: every new release is another destination, every challenge another turn, and every experience another opportunity to discover where they can go.
For a young group navigating the increasingly competitive P-Pop landscape, that willingness to evolve can be just as important as making a strong first impression. XONARA’s journey is still in its early stages, but “PULA” suggests that the members are already looking beyond the expectations of a debut and toward a more distinct artistic identity.
The song’s message is also rooted in the idea that moving forward does not have to be a solitary journey. “PULA” celebrates friendship, perseverance, and the people who make difficult roads easier to navigate. In that sense, the single reflects both the bond among the members and their relationship with the fans who have supported them from the beginning.
XONARA brought that world to life on release day with the PULA Pit Stop at the TriNoma Activity Center on August 7. Designed around the single’s road-inspired concept, the event transformed the release into an immersive experience, bringing together music, fan interaction, and visual storytelling.
The PULA Pit Stop featured live performances, partner activations, the group’s official press conference, and the premiere of the “PULA” music video. Fans could also take part in the Driver’s License Stamp Rally, while Event Pass holders received access to exclusive experiences, including meet-and-greet opportunities, limited-edition merchandise, and collectibles marking the beginning of the new era.
Still, the most significant destination for XONARA may be the one that cannot be reached overnight: defining their own artistic lane.
With “PULA,” the group demonstrates an awareness that growth is not simply about moving faster—it is about knowing when to change direction, take a different route, and make each step count. The single builds on the foundation established by “TABI” while giving XONARA room to explore what their next chapter can sound and feel like.
In a P-Pop scene that continues to expand with every new generation of artists, XONARA is beginning to carve out a space of their own. “PULA” does not present their journey as a finished destination. Instead, it captures the excitement of being on the road, still discovering the possibilities ahead.
“TABI” may have introduced XONARA to the world. With “PULA,” they are beginning to show the world where they want to go.
“PULA” and its official music video are available on major streaming platforms.
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